Search & Programmatic Manager, Opun/Home Solutions

Job Type IT
Marketing & Communications
Region London
Location Victoria
Preferred Hours Full Time
Closing Date 29/9/2019
Vacancy Type
Salary £39,100 - £50,600
Salary Frequency per annum
Hours of Work
40 Hours a week
Monday to Friday
09:00 - 17:30

Please note - this role will be based in London Bridge at our Opun Offices.

We have a number of different ways to work flexibly so at your interview feel free to talk about what flexibility means to you. There are no guarantees however it may open the door to not only a new role but a new way of working.

Duties & Responsibilities

Home Services - the joining of Opun & Home Solutions, is at the forefront of addressing our changing customer propositions in addressing our customer home needs. Offering services from bathrooms and kitchens to lofts, this new venture demonstrates the commitment of Home Services in delivering the very best for our current and future customers.

As the Search & Programmatic Manager you will own the development, budget management and the performance optimisation of digital media channels, with a focus on programmatic & search to deliver agreed KPIs and the business digital strategy, for both Home Solutions and Opun.

Job Requirements

Day to Day

• You will create and develop the programmatic and search strategy - identifying, developing and implementing an effective programme that drives cost effective sales to both the Home Solutions and Opun websites within an integrated marketing strategy.
• Identify new strategic opportunities appropriate for Home Solutions and Opun its audience by staying aware of industry developments.
• Using attribution modelling and web analytics to; monitor and optimise performance, provide reports and when agreed to cover ad hoc or campaign specific activity.
• Provide quarterly re-forecast for channels as part of team planning process. Monitors, updates and communicates changes in results, budget or activity to key stakeholders.
• Full end-to-end channel management for Search & Programmatic activity from media & audience planning & creative execution to channel activation, optimisation & performance analysis.
• Ensuring that the Home Solutions and Opun brand is accurately reflected in all activity undertaken.
• Manage media agency relationships, including contract negotiations, ensuring that agreed CPAs and targets are met.
• Support integrated agency approach by ensuring full engagement of digital agency in campaign strategy development, implementation and optimisation of both HS and Opun's digital capabilities.
• Communicate with internal departments in order to understand their objectives and assesses the varying business priorities.
• Work with relevant contacts within external partners to ensure good relationships and shared insight.

Required essential experience skills and qualifications

• Proven experience of creating, implementing and delivering an online marketing strategy, which has successfully delivered key business KPIs.
• Proven experience of digital marketing experience, including agency and budget management, and full end-to-end campaign management.
• Ability to demonstrate thought-leadership on all things digital.
• Excellent stakeholder management, able to communicates clearly and confidently with both internal and external teams.
• Ability to manage and work within a tight budget.
• Ability to work well across channels to ensure an integrated, multi-channel approach.
• Commercially aware of the industry and forthcoming changes.
• Ability to interpret data and customer Insight.

Required desirable experience skills and qualifications

• CIM qualifications

Please consider the following when making your application:
> We occasionally close vacancies early in the event we receive a high volume of applications. Therefore, we recommend you apply early.
> Ensure you have an up-to-date CV

Internal Use only:



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