Keeping one step ahead.
For 75 years we’ve kept our promise of being ‘Never Knowingly Undersold’. It’s as relevant now as it was back then and has helped us become the largest department store retailer in the UK with 40 John Lewis shops (30 department stores and 10 John Lewis at home).
The way we live our lives is changing. And technology has played an enormous role in that. Our customers’ needs absolutely reflect this as more and more customers are choosing to shop at the touch of a button, whilst expecting the same service and choice around product and delivery. That’s why online means big business. We have more than 200,000 specially chosen products now on johnlewis.com for our customers. It’s a number that’s increasing.
And whilst online is undoubtedly our biggest growth area, we’ve also looked at other ways that we can keep our customer service award-winning through the services we offer. From our fitted kitchen and advisory service, to John Lewis Insurance (johnlewis-insurance.com) so that we’re there for our customers when it matters most. And not forgetting John Lewis Broadband (johnlewisbroadband.com), which was developed to provide an even greater all-round customer experience. We’ve even developed a membership club that rewards our customers for their loyalty (Partners can join too!).
We change to keep our customers happy. We change because our Partners come up with great ideas. We change because we always wish to do better. It’s just one of the many reasons our Partners join… and then stay.